Miami, FL – Key Lime Interactive, a top UX research agency, recently released their latest Auto Insurance Competitive Analysis, a competitive assessment of mobile solutions across various industries, and identified that State Farm has emerged as a new leader. This milestone is a major move for State Farm since GEICO has held the number #1 overall rank since December 2017.
“It’s interesting to see a long-standing customer use the report insights to reach the summit of our rankings,” says Eugenio Santiago, SVP of Research at Key Lime Interactive. “In fact, when looking at the app store rankings as a single metric from December 2017 to now, State Farm’s growth is pretty astounding.”
App Store User Rankings
December 2017
November 2020
Improvement
iPhone
3 stars
4.81 stars
60%
Android
4.1 stars
4.7 stars
15%
The goal of Key Lime Interactive (KLI)’s Competitive Indexes and Benchmark Reports is to provide a view of the competitive landscape of industries such as automotive, banking, credit cards, home insurance, cruise, hotel reservations, and fast food while highlighting the importance of how these companies are meeting the needs and expectations of their target users.
Additionally, with the launch of KLI’s new Competitive Insights platform, a few clicks are all it takes for organizations like State Farm to discover which factors are needed to improve their UX, edge out their competition, and become number one in their industry.
Key Lime Interactive ranked State Farm as number one based on the following mobile UX success metrics:
To learn more about Competitive Insights and how your mobile UX ranks in your industry, click here.
About Key Lime Interactive:
Located in the New York and Miami metro area, Key Lime Interactive (KLI) is a User Experience (UX) research and service design agency with a sweet spot for emerging technology. Key Lime’s UX experts provide actionable insights for every industry sector to help their growing list of Fortune 100 clients understand and effectively engage their customers. Ultimately, KLI empowers teams to use consumer insights and user experience data at any and all phases of product development, from strategy to implementation. Our experts share the true perspective of a client’s target users to help companies build exceptional consumer-driven solutions.
Media ContactCompany Name: Key Lime InteractiveContact Person: Lynn GonzalesEmail: Send EmailPhone: 3058090555Address:8350 NW 52nd Ter, STE 310 City: DoralState: FL 33166Country: United StatesWebsite: http://www.keylimelabs.com/ci